We looked to Barcelona for that language. The city's moderniste architecture, its hydraulic tiles, the geometry of the iconic panot underfoot. All of it is pattern-based, modular, endlessly recombinant. It felt like a natural analogy for how science actually works: shapes that repeat, shift, and connect until something new emerges. From that logic we built a modular illustration system, rooted in geometric forms and a flexible grid, that can flex across programmes without losing coherence.

A half-tone texture runs through the system, a nod to newspaper print and the long tradition of divulgation, of knowledge finding its way into public hands. The colour palette is warm and optimistic without trying too hard. Typography pairs a clean grotesque, precise enough to carry scientific content, with a serif that reintroduces a human register.

The result is a brand that moves comfortably from a school workshop, to a public talk, to a patient programme. Vibrant, grounded, unmistakably of this city. Science, made closer.